intro: the future of fashion
Role: Art Director & Co-Producer
March 13, 2020
INTRO is a fashion exhibit and runway event showcasing the works of Ryerson School of Fashion students from years one to three. The previous year, my partner and I decided to include both Fashion Communications and Fashion Design student works from the years leading up to Mass Exodus. This year, we continued with the same exhibit and runway execution to provide a platform for Ryerson Fashion students. We received about 50 garments and about 100 communication works including illustrations, graphic design, photography, and more. Unfortunately, due to COVID-19, we had to cancel INTRO 2020 on the day of the event, but we predicted and planned for about 200 guests, plus our models and volunteers.
Art Director & Co-Producer | Danica Hooper
Co-Producer | Greis Dodona Dragoti
Promotions & Marketing Lead | Ainsley Sanders
Venue & Staging Lead | Nathaniel Doody
Budget Coordinator | Ora Avshalumov